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March 18, 2009

It's a bird, it's a plane, it's the Blue Man Group?

Allegiant Air and Blue Man Group Unveil Aircraft Painted With ‘Bald and Blue' Icon Trio To Celebrate Anniversary of Partnership

LAS VEGAS – Las Vegas-based Allegiant Air, LLC and Blue Man Group mark the one-year anniversary of their multi-faceted brand partnership by bringing a new look to America's runways with the first Blue Man Group airplane. The new addition to the Allegiant Air fleet feature's the recognizable blue trio painted onto its exterior. The Blue Man Group aircraft will be utilized on any of the 40 Allegiant Air routes currently tied to the Las Vegas destination and is the product of a partnership launched in March 2008 between the two companies. Currently, a second Blue Man Group plane resides at the airline's Orlando base at Orlando Sanford International Airport.

Since its inception in 2008, the innovative program has included in-flight ticket sales to the mega-hit show, as well as through the airline's call center and Web site. The Allegiant Air fleet features Blue Man Group branded cups, napkins, overhead bins, service carts and in-flight crew uniforms. In a mutual advertising relationship, the Allegiant Air brand appears on the aircraft featured within the Blue Man Group show at The Venetian Resort Hotel Casino and the theatre features an official Allegiant Air sponsored VIP room.

Allegiant Air customers receive an exclusive ticket price and package for Blue Man Group's Las Vegas-based show:

Great Seats – $99
  • Exclusive $99 (includes tax and fees) pricing for a regularly priced $139.50 ticket (includes tax and fees)
  • Meet and greet with Blue Man Group performers after the show
  • Personal check in at the Blue Man Group Theater
  • Preferred seating in exclusive Allegiant Air seating areas
Good Seats – $69
  • Exclusive $69 (includes tax and fees) pricing for a regularly priced $99.35 ticket (includes tax and fees)
  • Preferred seating in exclusive Allegiant Air seating areas

Allegiant Air customers can purchase tickets to Blue Man Group as part of an Allegiant Air package by visiting the low-cost carrier's website www.allegiantair.com, by calling 702-505-8888 or during their flight to Las Vegas.

About Blue Man Group Las Vegas
Blue Man Group takes place nightly in Las Vegas at its custom-built theatre at The Venetian Resort Hotel Casino. Join the celebration and see the show that, USA Today calls "an absolutely ecstatic experience" and Time Magazine calls "A Sensation." Ticket prices are $120, $83.50, and $65 plus tax and service fees. Call 702.414.9000 or 1.800.blueman for ticket and show information. Special military and children's pricing is available. Ask about Blue Man Group's premium tickets and VIP experience. Please visit www.blueman.com for additional information.

About The Company:

Las Vegas based Allegiant Travel Company (NASDAQ: ALGT), focuses on flying travelers in small cities to world-class leisure destinations such as Las Vegas, Los Angeles, Phoenix, Fort Lauderdale, Fla., Orlando, Fla. and Tampa/St. Petersburg, Fla. Through its subsidiary, Allegiant Air, LLC, the Company operates a low-cost, high-efficiency, all-jet passenger airline offering air travel both on a stand-alone basis and bundled with hotel rooms, rental cars and other travel related services.

Contact:

Tyri Squyres | Allegiant Air | Phone: 702-851-7370 | tyri.squyres@allegiantair.com